21
Feb
White Paper: A New Media Buying Tactic for Hard-to-Reach Segments
As a media buyer, your clients need you to find new ways to get their message in front of the right people. That can be difficult when the target is a very specific, hard-to-reach segment. F500 marketers and leading agencies have recently overcome this challenge with a new take on an old tactic: email list rental has experienced a rebirth and emerged as a powerful, high-integrity marketing strategy to reach large, receptive audiences.
Enriched Email List Rental delivers:
- Absolute subscriber permission integrity
- Vast audience reach
- Precise targeting thanks to 150 subscriber profile attributes
- Recipient relevance
- 100% subscriber data accuracy and 30-90 day freshness
- 100% email delivery
- 50% or greater boost in open and click performance
- Expert, high-touch service
To learn more about this new form of targeted email advertising, read the full white paper: Enriched Email List Rental: A New Weapon to Help Your Clients Reach Precisely-Targeted Audiences >
14
Feb
White Paper: A New Way to Grow Your Opt-In Email Address List
Targeted email advertising is a top-performing staple in most marketing plans but improving your list is a constant challenge. Most lists are too small, become stale within months, and lack the data needed for precise targeting.
In just the past couple of years, thousands of companies have used a reinvented form of email list rental to increase brand awareness and rapidly grow their opt-in email address list. Enriched email list rental has emerged as a powerful, high-integrity marketing strategy to reach large, receptive audiences. It features:
- Absolute subscriber permission integrity
- Vast audience reach
- Precise targeting thanks to 150 subscriber profile attributes
- Recipient relevance
- 100% subscriber data accuracy and 30-90 day freshness
- 100% email delivery
- 50% or greater boost in open and click performance
- Expert, high-touch service
To learn more about this new form of targeted email advertising, read the full white paper: Enriched Email List Rental: A New Weapon to Build Your Subscriber List >
